Marketing Articles

The exposure you get to potential customers through things like Google Ads are all the rage these days, but it’s still important to maintain a quality website. Here’s why.

Social media is something you have to pay attention to these days to maximize your company’s marketing and branding efforts. Here are some tips pertaining to one of those tools, LinkedIn.

A recent study provides some insight into how these new ads are affecting all search engine results

The age of social media has expanded the ways companies can reach people and promote their services, but as these companies prove, methods like door-knocking and coupon discounts can still be highly effective

Here’s a look back on some of the best pieces of advice contractors shared in the pages of Cleaner magazine in the past year

Don’t get so caught up in the return on investment of your marketing dollars that you neglect what truly draws customers to your business

It’s tempting to go on cruise control for the final month of 2018 and wait until the new year to refocus, but you’ll be happier with the state of your business if you finish the year out strong

OSY Rentals and Rival Hydrovac debut the fourth season of the web series, which is a prime example of how effective marketing efforts can be when the emphasis is put on having fun

If you’re not smart and strategic about your marketing efforts, the results might look as if you’re not promoting your business at all

Speaking to local service clubs is an efficient way to promote your company and make new contacts

What seems like an intimidating marketing medium may actually be the most accessible

Don’t forget your existing clients while chasing new business. Check out the various fun and unique ways one company maintains a relationship with customers.

Insights from a recent consumer survey show how you should be using online reviews to your advantage