When you think about marketing, you likely think of ads, truck wraps, social media, Google posts, your website, and other things of...
Entries Tagged Business Strategy
Online Exclusives
Breaking the Bad Habit of Procrastination
An old English proverb notes that all good things come to those who wait. But by and large, waiting to tackle tasks...
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Lessons Learned From Doing Business During the Pandemic’s Roller Coaster Ride
Since the pandemic started, it’s been a roller coaster ride for drain cleaners. There have been times where you may have been...
Editorial
8 Steps to Loosen the Reins and Stop Micromanaging
He gives me a project and tells me to do it my way. I only wish he meant it. My way doesn’t...
Editorial
Careful Selection of Root Cutting Tools Prevents Problems Down the Line
The last thing you want from a tool designed to fix problems is for it to create new ones. Unless you take the...
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Buyer Beware: A Used Equipment Checklist
Buyers can find significant savings when purchasing used construction equipment. “Demand is strong for machines with low hours and a manufacturer warranty,”...
Editorial
In Good Company
In my column a few months ago, I talked about using social media as a tool for sharing information and making connections in...
Online Exclusives
Avoid Labor and Material Overages With Data Analysis
How serious is labor and material management to your business? Serious enough to have a better process in place to account for...
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Company Looks to Radio, TV Advertising to Spur Growth
Some contractors think that radio and television advertising is something expensive that only big companies can afford. But there’s another viewpoint to...
Editorial
Diverse Customers Require a Wide Range of Services and a Large Equipment Fleet
From the beginning, Mark Joski wanted his company to be a full-service business. He opened Joski Sewer Services in 2014 solely as a...
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Have You Been ‘Ghosted’ by a New Employee?
The Urban Dictionary describes ghosting as “the act of suddenly ceasing all communication with someone the subject is dating, but no longer...
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How to Future Proof Your Business
If the COVID-19 pandemic has taught us anything, it’s that none of us can predict what tomorrow will bring.
Lockdowns, economic unrest, countless...
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Why You Should Want a Warranty Program
A comprehensive warranty policy can provide a critical differentiation point from your competitor. It’s surprising how few plumbing and drain cleaning companies are...
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How to Maintain a Sound, Long-Term Marketing Plan
Every business owner wants to make more money — and many of us rely on marketing and advertising to do so. We...













