Entries Tagged Business Strategy

When Facebook told businesses it was all about getting “likes,” we put our efforts into getting “likes.” We thought the cards we...

I'm going to begin with a brief look at car dealerships. Stick with me. In the past, car dealerships would write down their...

“I bought a jetter several years ago and it’s the only tool I need to keep sewers flowing. I think that the...

Few businesses truly understand the actual profits generated by individual sales. Most metrics for sales effectiveness are monitored by reviewing top-line revenue...

Plumbing and drain cleaning professionals wear many hats and regularly juggle a lot of jobs. How does one stand out? Check out these...

Do you accept Bitcoin? Probably not. Few plumbers and drain cleaners take groundbreaking forms of currency, and that’s OK. However, customers do expect various payment options....

How long have you been in business? Twenty years? Perhaps 40 years or more? Apparently, you’re doing something right then. Think back to...

There was a time when Chad Porter, the owner of West Coast Hydrovac Services in suburban Vancouver, British Columbia, used to make...

A lot changed in 2020. But one of the things that remained constant is the need for a well-optimized, high-converting website. How does...

It used to be that the only advertising methods for plumbing and drain cleaning businesses were local newspaper slots, radio commercials, or, if...

A major challenge facing companies is dealing with rising equipment costs. One key component to this is knowing whether to buy a piece...

When you first started your business, you glimpsed a future you felt confident pursuing. Maybe you had a dream so big you’d...

Customer: Hi, I’m having a problem with my bill. I’m being charged $50 more than what I expected. Could someone please help? I’m...

Imagine this scenario: A drain cleaner named Charlie runs a successful business in his hometown. Everything operates smoothly until Charlie passes away unexpectedly,...