When Oatey, a leading plumbing products manufacturer, asked Colin Luttrell to join its Ambassador Program, he didn’t hesitate to say yes. And...
Entries Tagged Customer Education
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How Social Media Videos Can Transform Your Business Marketing
In the ever-evolving digital landscape, your trusty toolbox now needs a smartphone alongside that wrench.
Social media video platforms like Instagram, TikTok, and...
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The Power of the Prize in a Business Marketing Strategy
Marketing plays a crucial role in the success of any business. However, with so many companies vying for attention, it’s not always...
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Use Role-Playing to Boost Your Service Sales
In this industry, superior technical skills alone aren’t enough to guarantee success.
Today, effective communication, customer relationship management, and the ability to successfully...
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Turning a Customer’s Clog Emergency Into a Sewer System Upgrade Opportunity
In the realm of residential sewer cleaning, clog emergencies not only require immediate attention but also present opportunities to assess the overall...
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How to Craft Stories That Resonate With Customers
During a recent conversation with a client, it became clear that there was a disconnect between what he thought was important and...
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Inspection Cameras Offer Customers Convincing Proof
Few things can enhance customer loyalty for contractors more than accomplishing what other contractors couldn’t do.
As a case in point, consider a...
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Get Involved in World Trenchless Day
Entry 159567Thursday, Sept. 28 is World Trenchless Day, an annual global celebration that began in 2016 that aims to shine a spotlight...
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Customer Follow-Up Crucial to Avoid Wasted Business Opportunities
Hey, did you hear that? The sound of new business circling the bowl and getting ready to go right down with a...
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Building Client Trust With Diagnostic Inspection Reporting
Transparency is an essential element of building customer trust, many times making the difference between a one-time or repeat client. A simple...
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Oatey Generates Awareness of Skilled Trades Through Book Readings
Oatey Co., a leading manufacturer in the plumbing industry since 1916, has partnered with The House That She Built, an organization with a...
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Honesty Always Being the Best Policy Rings True for Plumbing Firm
Integrity is a big issue for consumers when they hire plumbers. Unfortunately, there’s no honesty test or truth serum available to customers...
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Dealing With the Dreaded Customer Callback
Service plumbing, or as it used to be called "jobbing," can be a frustrating ordeal.
Day in and day out of various calls...
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Include Customers in Training Processes
When you run a business, you devote some time to training and educating your employees. But what’s often overlooked is the need...














