Customer Education Articles

When you encounter poorly performed plumbing work on a job, use it as an opportunity to educate customers

Material and equipment prices are particularly volatile right now, creating a challenge for businesses. To stay the course consider what you can control versus what you can’t.

Staying on top of the latest marketing trends like social media engagement is important, but it doesn’t amount to much if you don’t stay focused on some core business tenets

Make sure customers understand what they’re paying you for. It goes well beyond the cost of materials.

Don’t immediately rebuff people who want you to price out a job on little information. Think of it as a teaching experience and you could earn a customer for life.

Online reviews have become a trusted source of information that showcase a business’ brand, integrity, and authority, as the findings of a recent survey prove

To retain customers, small “leave-behinds” can make a big difference

Make sure you’re doing everything you can to show customers that you’re the expert they expect you to be

Miller’s Services aims to impress on the initial service call, then keeps customers coming back by enticing them with the benefits that come from signing up for service-agreement programs

Follow these easy suggestions as a way to keep those residential customers calling you for work

There are some necessities that every drain cleaning company should have prominently displayed on its website

Some customers won’t budge from their expectation that estimates should be free, but you should never be afraid about properly valuing your time

The author makes the case for giving clients a pipe rehab option, even if regular drain cleaning jobs for those clients are providing a lot of stable work