Maybe you have heard the term “community relations” and shrugged it off as a buzzword. Or maybe you see community relations management (CRM) as...
Business
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Online Exclusives
Google Business Listings Bolster Online Presence
It’s important that online search engine users be able to find your company. Simply put, this is how most consumers make their...
Online Exclusives
Focus on Education to Secure Customers
You can have top-of-the-line equipment and plenty of skill and expertise. But if customers aren’t even aware of what you can do...
Editorial
Protect Yourself With the Proper Insurance
There’s a paradox at the heart of insurance: You have to buy it, but you hope you’ll never need to use it.If...
Editorial
Get More Out of Your Jetter
Waterjetting can solve a lot of problems, but simply owning one doesn’t solve anything if you don’t know how to properly use...
Online Exclusives
Take Control of Your Advertising Spending
When it comes to marketing, more isn’t always better. There are so many viable options out there today and it’s easy to...
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5 Recruiting and Training Strategies for Your Business
If you want to grow your business, you need to recruit and train a team. But you can’t just hire anyone. You...
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Planning for Worst-Case Scenarios
Unless you are naturally pessimistic, you probably don’t spend too much time thinking about disaster hitting your business. But the reality is...
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Balancing Emotions and Logic in Business Decision-Making
When family members own a business together, separating work from family is nearly impossible. While the brain should drive business decisions, emotions...
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Prepare Employees to Make a Good First Impression
“You will never get a second chance to make a first impression.”That famous quote attributed to Will Rogers is why the people...
Editorial
The College Conundrum
Time to start saving for college.That’s no joke. As the cost of higher education keeps rising, the best way to prepare is...
Editorial
Save Yourself From Devastating Losses
Data breaches and hacked accounts are big problems associated with big companies like Yahoo, Home Depot and Target because those are the...
Online Exclusives
The Benefits of Blogging
More businesses are starting their own blogs. Financial planners have them. Doctors and dentists have them. Marketers definitely have them. And service...
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Dallas Equipment Demos Draw Attention
More stops for the Wastewater Equipment Fair are in the works after the event’s second run earlier this month in Dallas.The two-day...
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Watch Out for These Nasty Employee Behaviors
It isn’t the truly terrible employees who cause the real problems. Whether clearly incompetent or unbelievably lazy, they’re easy to spot. With...
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Navigating Different Personalities in Your Customer Interactions
In your interactions with customers, you’ve likely noticed the different personalities that emerge. It’s a good thing. Thankfully, we’re not all the...
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Strategies for Forming a Long-Term Business Plan
Does your business need a BHAG? No, a BHAG is not a fancy new piece of equipment. It stands for: Big Hairy...











