Social media lets businesses showcase their services and the work they can provide for a client while also allowing companies and customers...
Entries Tagged Social Media
Online Exclusives
How to Avoid Facebook Jail
In a recent column, we talked about the problem with relying on Facebook and Instagram for client communication. But there’s something else...
Online Exclusives
Lessen Your Reliance on Social Media Marketing
October has been a hard month for Facebook for several reasons. One big one was the service outage that took place in...
Online Exclusives
How to Make Your Business Stand Out Among the Competition
As a local service business, you’re always competing for the eyes of your potential customers. With everything that’s out there — competitors,...
Online Exclusives
Lessons Learned From Doing Business During the Pandemic’s Roller Coaster Ride
Since the pandemic started, it’s been a roller coaster ride for drain cleaners. There have been times where you may have been...
Editorial
Share What You Know
Do you have a friend in the drain cleaning industry? Another drain technician or business owner, someone who you can bounce ideas off...
Online Exclusives
Focus Marketing Efforts Through Platforms You Own
When Facebook told businesses it was all about getting “likes,” we put our efforts into getting “likes.” We thought the cards we...
Online Exclusives
Contractor Finds Marketing Success Through Instagram
There was a time when Chad Porter, the owner of West Coast Hydrovac Services in suburban Vancouver, British Columbia, used to make...
Online Exclusives
Remove Barriers That Prevent Potential Customers From Calling You
New Year’s resolutions almost always fail. And most of the time, it’s because we don’t eliminate the barriers to our success.
We might...
Online Exclusives
Recruit the Best Talent in a Small Talent Pool
Knowing who to add to your team can be a challenge in the best of circumstances, but when the talent pool is...
Editorial
Best of the Decade: Can-Do Attitude
Editor’s Note: This month’s “Best of the Decade” first appeared in the July 2018 issue of Cleaner and has since been one of the most-read...
Editorial
Hotshots Owner Gains Business With Warranties and Good Relationships With Area Plumbers
Dalton Coveyou has spent his young life taking care of others, so it’s no surprise he’s finding success in the service industry.As...
Online Exclusives
How to Effectively Use Facebook Advertising to Gain Customers
Depending on how old you are, how tech savvy you are and how much you enjoy arguing politics, your opinion of Facebook...
Videos
Selling in a Digital Age - Creating Trust and Positioning Your Company for Success in a Virtual Business Environment
Listen in for an in-depth review of a new selling paradigm, how it works, how-tos and tips on how to make the...














