It is not enough for a company to do good work. People must know about the good work if the company is to stay in business.
Daniels Plumbing and Heating in Philadelphia does good work, but owner Daniel Gallagher works hard to spread the word, too. He has spent his life in the city, so he knows people.“This is a city of neighborhoods, often centered around the Catholic church — people asked what parish you were from — and every neighborhood had a plumber,” Gallagher says. “Communication was really intimate.”He’s spent most of two decades working with and around plumbing peers
