New technologies continually evolve to make oilfield services more efficient. The biggest challenge for an entrepreneur who starts a business that provides a new service is selling the idea to companies accustomed to doing something the traditional way.That was the case when Mike and Kelly Clark left careers in other fields to start H2X, a hydroexcavation business based in Texas. At the time, the concept of digging with pressurized water and vacuuming out the slurry was a new idea in the U.S. But the brothers knew that hydroexcavation had boomed in Canada and had great potential.“When we first got started
Tips for Selling a New Service
Thinking of adding a new service to your drain cleaning lineup? Find out how to sell the idea to customers.
May 14, 2014 | by Dee Goerge |
