Look up Jet-O-Rooter in the Syracuse Yellow Pages and you’ll see local numbers for the New York cities of Baldwinsville, Skaneateles, Fayetteville-Manlius, Fulton, Oswego, Watertown, Pulaski, Weedsport, Auburn, Camillus and Liverpool, all within a 60-mile radius from the company’s head office. Call any of the numbers around the clock and you’re likely to be greeted by the friendly voice of Kathy St. Croix, president of Drainman Jet-O-Rooter Inc. “We can be reached on 13 different lines, but all of them feed into the same office,” says St. Croix. “In this area, people are more likely to choose a business with
