This Plumber Diversifies Without Losing His Personal Identity

Learn how this plumber-turned-relining-distributor adds a unique job site presence.
This Plumber Diversifies Without Losing His Personal Identity
General Manager Chris McNulty, left, and General Foreman Ben Bippen of Dippel Plumbing & Heating Company in St. Louis.

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Chris McNulty did not want to just use Nu Flow’s relining system as a service of Dippel Plumbing, he wanted to take it a step further, and he says that this has been a powerful advantage for the company. 

As Nu Flow St. Louis, their presence in the area goes beyond the family firm to another entity unto itself, available to a more extensive client base. Their Nu Flow St. Louis lettered equipment on the road includes a box truck, a pickup truck and signage on two trailers. 

“My belief was that installing a relining product under the Dippel name was not as dynamic as having the Nu Flow St. Louis designation. This has given customers more confidence, and allows for more potential expansions. They are two separate companies, but employees do cross over to work in both.” 

On any relining job, whether their own or when working as a subcontractor with another plumbing firm, there will be two vans on site — one with the Nu Flow St. Louis logo, and another with the Dippel Plumbing logo. To McNulty, this job site presence is the best form of advertising for both companies. 

Want to learn more? Click here for a full profile on Dippel Plumbing.



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