May 2007 Table of Contents

Features
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Profile: Against the Current
Diverse services and quality employees help The Drain Doctor continue to grow despite a struggling economy in its service area -
Overheard Online: The Stuck Cable
Professionals discuss how to avoid getting cables caught in lines, and whether to ask customers to sign waivers against that possibility -
Cover Story: Lessons from Corporate
A Roto-Rooter operator in Gulfport, Miss., applies knowledge of training, customer service, and branding to a growing drain cleaning and plumbing business -
Special Feature: Mighty Midgets
Portable electric and engine-powered waterjetters help contractors clear drain and lateral lines quickly and efficiently in tight place -
Tech Perspective: In Your Pocket
Technology gives progressive cleaning and maintenance contractors a fast and easy way to deliver high-quality inspection reports to customers
Columns
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From the Editor: Building with Vision
If you want a great company, you have to start with a clear picture in your mind of how you want it to look years into the future -
Money Manager: Something for the Future
Simple employee retirement plans can be affordable for any kind and size of business. They’re an excellent investment in a loyal team. -
Reader Pipelines: Branding Your Business
Contractors take varied approaches to building a market identity, positioning their companies in a highly competitive marketplace -
Safety First: Reporting the Near Miss
Here’s how to encourage employees to call attention to accidents that almost happened -
Tough Job: Last Resort
A creative contractor finds a way to repair a badly damaged culvert and prepare it for a permanent fix with CIPP lining -
38Better Business: The One Number You Need to Know
Net Promoter Score is an easy-to-acquire, yet extremely powerful, measure of your customer service quality and customer loyalty -
74Industry News: Industry News
The Janssen Process Co., distributors of patented technologies for structurally renovating sewer laterals, has entered into a technical support agreement with Envirosight.




